Kitazawa Hagumi is an energetic first-year student at Hanasakigawa Girls' High School and the bassist of Hello, Happy World!. She is in the same class as Kasumi. Outside of the band, she is friends with Saaya.

In the second season of the anime, she is a second-year student.


Hagumi is the only daughter of a family of butchers. They own a meat shop, where their bestselling item is their croquette. In one of her card stories she says that her parents fight often and her father sometimes "disappears for three days because 'it felt so good'" and her mother tends to break things when she's mad. She also states that her parents don't allow her to be loud at home, which explains her energetic attitude outside. As such, she uses sports as an outlet.[1]

Hagumi also has an older brother, who taught her to play the guitar a bit in the past, which made learning to play the bass easier for her.


Hagumi has brown eyes and short, bright orange hair. Her bangs and forelocks frame her face, and she has two long cowlick split at the center.

Her casual attire combines sporty and feminine items, such as a white sundress with sunflowers across the top and bottom, a bright orange jacket, and a brown backpack.


Lively and passionate for sports, Hagumi is known for her sunny disposition and energetic nature. She is cheery and can be a bit of a show-off, but she usually doesn't take things too far. She tries to convince others to indulge in her sporty hobbies at times.

Despite her tomboyish personality, Hagumi has an affinity for cute things and has a complex over her boyish appearance. She especially loves Michelle's costume due to how it resembles a large stuffed bear. She can also be surprisingly sensitive and cautious of others' emotions as well.

She is also very affectionate with her bandmates and cares for them a lot, and calls all of them, aside from Kaoru , with nicknames - Kanon as "Kano-chan-senpai", Kokoro as "Kokoron", and Misaki as "Mii-kun".

Game Interactions

A list of characters Hagumi interacts with in the game.

Kokoro (icon)Kaoru (icon)Kanon (icon)Misaki (icon)Kasumi (icon)Tae (icon)Saaya (icon)Himari (icon)Arisa (icon)Aya (icon)Chisato (icon)Eve (icon)Maya (icon)Ako (icon)


  • In one of the loading screen comics, Hagumi wanted to collaborate with Saaya's bakery.[2]
  • She is the captain of the local softball team.
  • She has the same height as Arisa and Chisato, and is also the shortest member of Hello, Happy World!.
  • She is childhood friends with Kasumi, but Hagumi only realized it when Kasumi didn't have her cat ears (as she used to wear twin tails when she was younger).
  • She admits to being bad at studying.
  • Hagumi is known for being able to run very fast.[3]


Card Name Rarity Type Skill Availability (Initial Availability for permanent gacha cards)
Smile Captain 1★ Power Score Up Band Story 1 Chapter 1
Onstage 2★ Happy Score Up
Everybody, On Three! 3★ Happy Perfect Lock + Score Up
Cute Detective 2★ Pure Life Recovery + Score Up Happy Phantom Thief & The Luxury Cruise
Source Of Happiness 3★ Pure Life Recovery + Score Up Tomoe SOS! Ako's Grand Nursing Operation
Fired Up! 2★ Cool Perfect Lock + Score Up MISAKI in da house!!! Gacha
Bang! On the Scene 2★ Power Life Recovery + Score Up Bandori 1st Election Commemoration
The Smile of Competition 4★ Cool Perfect Lock + Score Up Cheerful Sports Day Gacha
They're All So Cute! 3★ Power Score Up Frozen Aurora Gacha
The Magic of Smiles 2★ Pure Perfect Lock + Score Up
I'll Teach You! 4★ Pure Life Dependent Score Up White Snow Fairy Gacha
Cured By a Prince 3★ Power Life Recovery + Score Up Kaoru's Fleeting White Day Musical
Marie Andromeda 4★ Power Life Recovery + Score Up A Fluffy Roar! Happy Monsters Gacha
Our Beginning 4★ Cool Score Up Tanabata Nostalgia Gacha
Great Adventure! 2★ Happy Perfect Lock + Score Up Hello Happy Adventure! ~Smiling Sleeping Treasure Island~
Midsummer Jump 3★ Happy Life Dependent Score Up Everlasting! Blue Ocean Splash Limited Gacha
10 Million Downloads Worldwide Dream Festival
For The Smiles! 3★ Cool Life Recovery + Score Up Make The World Smile! Smile Parade Gacha
Himari's Coordinator 4★ Happy Perfect Lock + Score Up Straight Ahead Groovy Gacha
We Arrived!! 3★ Pure Score Up A Fleeting Night's Dream
Secret Shortcut? 3★ Happy Perfect Lock + Score Up Shopping District's Local Girls Gacha


  1. Everybody, On Three!/Card Story
  2. File:Loading Screen Comic 30.jpg
  3. Tearful Smile Anchor Runner/Event Story


Poppin'Party Toyama KasumiHanazono TaeUshigome RimiYamabuki SaayaIchigaya Arisa
Afterglow Mitake RanAoba MocaUehara HimariUdagawa TomoeHazawa Tsugumi
Pastel✽Palettes Maruyama AyaHikawa HinaShirasagi ChisatoYamato MayaWakamiya Eve
Roselia Minato YukinaHikawa SayoImai LisaUdagawa AkoShirokane Rinko
Hello, Happy World! Tsurumaki KokoroSeta KaoruKitazawa HagumiMatsubara KanonOkusawa MisakiMichelle
RAISE A SUILEN Wakana Rei/LAYERNyubara Reona/PAREOSato Masuki/MASKINGAsahi Rokka/LOCKTamade Chiyu/CHU²
Glitter☆Green Ushigome YuriUzawa RiiWanibe NananaNijikki Hinako
ARGONAVIS Nanahoshi RenGoryou YuutoMatoba WataruShiroishi BanriKikyou Rio
Others Tsuzuki ShifuneTsukishima MarinaToyama AsukaUmino Natsuki