Maruyama Aya is a second-year student at Hanasakigawa Girls' High School and the lead singer of Pastel*Palettes. She also works part-time at the fast food store with Kanon.

Aya has always admired idols ever since she was young, and the reason she wanted to become an idol was because of the idol group Marmalade's lead, Ayumi. Aya then spent three years being a trainee idol before she was chosen to become the lead singer for Pastel*Palettes.

In the second season of the anime, she is a third-year student.


Aya has fair skin, large pink eyes, and shoulder-length, pastel pink hair with wavy ends. Her bangs are straight cut with a small slant to the corner and a split off-center. Her forelocks are thin and curled. Usually, she wears her hair loose, but when performing or training, she ties it up in pigtails.

Her casual attire is flirty and feminine, with soft colors, floral accents, and jewelry. Aya wears a short, frilly white dress with a pink floral pattern, and bangle, a pink jeweled necklace, and carries a pink shoulder bag.


On the outside, Aya is very cheery, high-spirited, and bubbly. She is also very nice and has always been in love with idols. She is unselfish in her pursuits, helping others for the sake of being kind.

Deep down, however, she is a sensitive girl who suffers from a complex stemming from her desire to be noticed. Adding to this, she does not wear her disguise outside because she wants to get noticed, and even looks up constantly what people think of her on the internet. She gets worked up easily and tends to cry a lot, thus her improvisation skills are poor.

Aya works hard in order to become an idol she can be proud of, and is very determined in her goal and passion despite her shortcomings. She is also very knowledgeable about certain things, such as taking the perfect selfie, and is shown to constantly practice this.

Game Interactions

A list of characters Aya interacts with in the game.

Hina (icon)Chisato (icon)Maya (icon)Eve (icon)Kasumi (icon)Himari (icon)Lisa (icon)Rinko (icon)Hagumi (icon)Kanon (icon)


  • She has a senpai-kouhai relationship with Kasumi and often frets over it.
  • Aya often gets confused by Eve's actions.
  • She has a younger sister whom she gets along well with.
  • She, along with Eve, are the only members of Pastel*Palettes that interact with all other bands during Lives (and in the dialogues at the end of every game).
  • Hina finds the way she cries funny, and often teases her about it.
  • According to the event When the Flowers Bloom, Aya always carries a selfie stick around.
  • She has a personal blog which she updates quite frequently.


Card Name Rarity Type Skill Availability (Initial Availability for permanent gacha cards)
Pretty In Pink☆ 1★ Power Score Up Band Story 1 Chapter 1
Onstage 2★ Pure Score Up
Absolute Idol Pose☆ 3★ Pure Perfect Lock + Score Up
The One I Admire 4★ Power Score Up White Beginnings Gacha
Tanabata Clerk 3★ Power Life Recovery + Score Up Wish Upon a Tanzaku
Full Support 2★ Power Perfect Lock + Score Up When the Flowers Bloom
Manager for a Day 2★ Cool Life Recovery + Score Up Ocean-Blue Summer Skies Limited Gacha
Garupa Cafe♪2017 2★ Pure Life Recovery + Score Up Garupa Cafe♪2017 Login Campaign
Lawson Collab 2017 2★ Cool Score Up Lawson Collab 2017 Login Campaign
Serious Standby... 2★ Happy Score Up Doki Doki! Idol Survival Gacha
Heave, Ho? Heave, Ho! 3★ Happy Perfect Lock + Score Up Tearful Smile Anchor Runner
Our Poster 4★ Pure Perfect Score Rate Up New Years Dream Festival
1st Anniversary Dream Festival
A Sparkling Stage 2★ Happy Perfect Lock + Score Up
Maruyama is Here! 3★ Cool Life Dependent Score Up Pastel*Bloom Girls Gacha
Striving to Be the Perfect Idol 3★ Power Score Up Backstage Pass
Picture Perfect? 3★ Pure Life Recovery + Score Up My Spirit Won't Give In, Burning Bushido
Idols Giving Dreams 4★ Happy Life Dependent Score Up Colorful Radiant Road Gacha
My First Latte Art 2★ Power Life Recovery + Score Up Glistening Classical Garden Gacha
Yell Song 2★ Cool Perfect Lock + Score Up 2nd Girls Band Election
Aya-o-Lantern 4★ Cool Score Up Mysterious Halloween Night Limited Gacha
7.77 Million Players Dream Festival
Assistant Stage Director 3★ Cool Perfect Lock + Score Up Backstage Method
Let the Party Begin! 4★ Power Life Recovery + Score Up Newly Sparkling Sunshine Limited Gacha
2019 New Years Dream Festival
Stubborn Person? 2★ Happy Score Up My Ideal Self
Aya's Night Activity 3★ Pure Score Up Chocolate-Colored Friendship Sparkle Limited Gacha


Poppin'Party Toyama KasumiHanazono TaeUshigome RimiYamabuki SaayaIchigaya Arisa
Afterglow Mitake RanAoba MocaUehara HimariUdagawa TomoeHazawa Tsugumi
Pastel✽Palettes Maruyama AyaHikawa HinaShirasagi ChisatoYamato MayaWakamiya Eve
Roselia Minato YukinaHikawa SayoImai LisaUdagawa AkoShirokane Rinko
Hello, Happy World! Tsurumaki KokoroSeta KaoruKitazawa HagumiMatsubara KanonOkusawa MisakiMichelle
RAISE A SUILEN Wakana Rei/LAYERNyubara Reona/PAREOSato Masuki/MASKINGAsahi Rokka/LOCKTamade Chiyu/CHU²
Glitter☆Green Ushigome YuriUzawa RiiWanibe NananaNijikki Hinako
ARGONAVIS Nanahoshi RenGoryou YuutoMatoba WataruShiroishi BanriKikyou Rio
Others Tsuzuki ShifuneTsukishima MarinaToyama AsukaUmino Natsuki